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Apr 14, 2025 · Louis M. Morgner · Weekly Updates

Weekly Update: April 14th 2025

Weekly update on Acta.
Weekly Update: April 14th 2025

what did we get done?

  • reflecta: created new prototype editor with in-writing ai interaction with new guided models for sprint planning and dreamlining, jordan is starting on the 22nd, didn't get to mobile app & sage due to shifted focus
  • audience: 1x youtube video
  • acta: created founder apprenticeship program, updated website for launch, created trailer video + 3 additional videos for website, interview with 3 candidates, created logo for acta,

learnings/new thoughts

  • high-agency is the most important trait in founders joining acta
  • we will introduce trial weeks for the people we want to work with to have more data points on making sure we have the right people for the projects
  • audience building on instagram requires a more systematic approach: content research, and tweaking ideas is the lacking system we were missing
  • revenue is the best north-star metric for reflecta, even at the earliest stages

what is limiting right now?

  • not having active founder teams for all 4 ventures yet

goals for this week

  • acta: interview with one founder (in-person), launch acta through linkedin, record first weekly update podcast episode
  • reflecta: wrap up project to have self-serve signup + payment flow, wrap up sage implementation, wrap up new breakout session feature
  • audience: 2x shorts (based on content research), 1x youtube video